Flea control is big business, but this business has been going to the grocery stores. The new flea products that are available only through a veterinarian have the potential to change this. Because retail flea control is a multi-billion dollar business, newer “me too” products are being offered by the retailers. This war of flea control products and information has to be fought by the first line of communicators about flea control. Customers want service, they want to understand how to control fleas, and they want to know that they are doing the best thing for their pets. In the grocery store, there is no salesperson and no one to help a customer with the buying decision. By understanding that Program® should be given with a meal, and that Advantage® and Frontline® are far superior than any similar product sold over the counter, you can show the customer the true value of the information provided by your animal health care facility. By understanding the flea life cycle you can answer questions about why the house spray that they are using does not work. By understanding how pesticides work, which ones are toxic, and which ones are inactivated by sunlight, you can help the client choose the best control program for their pets. Fleas are easy to kill but difficult to control; therefore, it is only through intelligent and safe use of these products that we will be successful in satisfying our clients. Our business depends on repeat customer visits and flea control is a great way to generate more repeat visits. The information, which follows, is very detailed so that you can answer most of the common situations that you will encounter in the veterinary facility with regards to flea control. Topics that will be covered include:
Flea Life Cycle
Diseases Caused by Fleas
Flea Control Products and Protocols
The Flea is a wingless, bloodsucking insect of the order Siphonaptera that parasitizes warm-blooded animals. Most are 0.1 – 0.4 cm (0.04 – 0.16 in) long and have enlarged, muscular hindlegs adapted for leaping. Fleas exhibit complete metamorphosis, with a larval form that feeds on organic debris. In the wild, flea larvae subsist on the hair, skin, droppings, and food scraps that accumulate in nests and lairs of animals. They live in the bedding of pets, as well as in dirty rugs, under and in furniture, and any other refuge with the right environmental conditions. The larval stage lasts twelve to two hundred days, and the adults may live almost a year.
The Flea Life Cycle
The life cycle of the common cat flea, Ctenocephalides felis, is comparable to that of a butterfly. Average cycle length is 21 to 28 days and the range is 12 days to 50 weeks. Flea development is the same type of development that a butterfly follows; an egg is laid which hatches into a larva that feeds on dead organic matter (flea dirt) and then forms a cocoon, from which emerges an adult flea. The entire cycle can complete in as little as 14 days. Fleas lay most of their eggs when the temperature is 65 degrees F to 80 degrees F and the humidity is above 70%; so fleas are laying eggs most of the year in the Gulf Coast area. The life cycle needs to be understood to effectively control of fleas in the animal’s environment.
The Flea Life Cycle (continued)
The female lays white round eggs. The eggs are not sticky and quickly fall into the environment where they roll into cracks and crevices. They hatch in two to five days into yellowish –white larvae. The larvae feed on flea feces, the brownish red crusts of blood often referred to as “flea dirt”. An egg may develop into an adult flea within 12 days if conditions are ideal.
After hatching, the larva feeds on organic debris and “flea dirt”. The “flea dirt” meal turns the next larva reddish brown. It grows and molts in one week. The next stage is the opaque white larva which, when grown, spins a cocoon which we call a pupa.
The pupa hatches in one to fifty weeks. The length of the life cycle is dependent on several conditions. The larva transforms into an adult flea. Depending on weather conditions, population explosions typically occur five to six weeks after the initial warm-up.
Adult fleas spend only short periods of time on the animal (five percent of their entire life). The fleas, unlike mange mites, do not live their entire life on the animal.
By chewing and scratching, the pet makes it dangerous for a flea to live on him. The flea population on the pet today will not be the same population on the pet tomorrow. The adult emerges from the cocoon and immediately searches for a host to feed on. Mating begins immediately. Female fleas begin to lay eggs within thirty-six hours. By the third or fourth day, the female flea can produce 40 to 50 eggs per day (two times its body weight) and will continue to lay eggs for up to one hundred days. Fleas can lay over 2,000 eggs in their lifetime. In just thirty days, twenty-five adult female fleas can multiply to as many as a quarter of a million fleas!